Web Site News

M4 Systems Launches New Logo and Web Site

The new M4 Systems’ web site has been designed to make it easy for visitors to navigate and find exactly the information they are looking for. There is a choice of navigation from top and left-hand panel menu bars to what’s called a breadcrumb trail. Visitors are therefore able to move around the site quickly and effortlessly without losing visibility of his/her location at any point in time.

The web site is very content-rich: designed to educate, inform and assist. Wherever possible, analogies, case studies, comparison tables and a bibliography are used to elaborate or explain a point. A download section is constantly being added to which will include brochures, fact or datasheets, user guides, white papers, case studies, application forms, some of which may be password enabled.

In the near future we intend to use the web site more interactively. We have already embarked on this exercise by designing a free consultation/information request form as well as a quick registration form for our customers to confirm their attendance at M4 Systems’ forthcoming Customer Day at Microsoft UK HQ on 28 February (see ref article). Apart from the existing Customer Support Case Login, which we intend to streamline to speed up logging of cases, other work in progress includes development of a customer portal to enable our customers to securely and confidently track support case progress and access support case archives and knowledgebase records. Furthermore, an FAQ section will also be added in due course which will tap into our ever-expanding data warehouse and knowledgebase.

With regard to the logo revision, we noticed that whilst working on the design of the web site, the old logo did not sit comfortably alongside the new web image. It was obviously time to refresh the logo and bring it into a new era yet without alienating the company from its origins and the basic tenets associated with the old logo: initial geographical focus on the M4 corridor with emphasis on building trust, reliability and long-term customer relationships.