Microsoft Dynamics CRM 2016 Release Guide.pdf

Marketing Goals vs. Sales Goals 

The new goal capabilities in Dynamics CRM 2011 have a significant impact in measuring the success of marketing campaigns. By combining the power of Goal charts with Sales Pipeline reporting, Sales and Marketing Managers have high visibility of the real-time performance of their team’s progress in generating and qualifying leads, opportunity conversion from leads, campaign responses and ultimately revenue generation from campaigns.

Customer centre

"M4 has provided us with an excellent service from day one. The successful completion of a second, very high profile project has only increased their credibility within the business..."
Natasha Towns
Business Applications Manager,
Logicalis UK

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