Hooked on Content Ebook.pdf
Marketing with Microsoft CRM Idea Ebook.pdf
Microsoft Dynamics CRM 2016 Release Guide.pdf
Microsoft Dynamics Marketing.pdf
Microsoft Social Engagement.pdf

Market Smarter with Microsoft

Did you know that most customers are 57% through the buying cycle before they even contact you?  Today’s marketers must be agile and adopt new approaches to ensure they are part of customers’ buying decisions.
Microsoft enables your marketing team to plan, execute, and measure campaigns across channels, from start to finish, and demonstrate the impact of your marketing investments - in real time.
Whether you use the out of the box marketing functionality in Microsoft Dynamics CRM or the integrated Microsoft Dynamics Marketing solution, your team will have the tools it needs to market smarter.
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Build brand and demonstrate impact with Microsoft Dynamics CRM

Out of the box functionality in Dynamics CRM allows you to:

  • Plan, manage and track campaign activities
  • Monitor campaign success with campaign budget visualisation
  • Build target lists and associate them with your campaigns
  • Share your target lists with your colleagues
  • Send your campaigns, measure interest, track customer responses and convert them to leads
  • Use personalised dashboards for a 360' view of marketing activities
  • Qualify sales leads using guided (or scripted) dialog features
  • Generate leads and automatically distribute them to your sales team for  follow up
  • Use workflow to automate and integrate sales and marketing activity​

Learn about Microsoft Dynamics Marketing >

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