Microsoft Dynamics AX Sales and Marketing Benefits

Improve customer relationships - Get a real-time view of customer and prospect data with the ability to define relationships and track your correspondence, phone logs and automatically generated activities. Take advantage of that information to strengthen customer relationships.
Increase sales force productivity - Identify and seize important sales opportunities with access to integrated sales information and evaluate sales activities against the profitability of each segment or customer. Effectively manage your pipeline for increased closure rates.
Plan more effective campaigns - Simplify campaign planning, execution and analysis by using rich ERP data with definable processes that can increase effectiveness and control costs by measuring the success and profitability of each campaign.
Optimise sales by managing telephone sales and marketing activities together - Gain insight into customer needs, improve lead generation and qualification and improve sales performance by combining sales and marketing information.

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"M4 has provided us with an excellent service from day one. The successful completion of a second, very high profile project has only increased their credibility within the business..."
Natasha Towns
Business Applications Manager,
Logicalis UK

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